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Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

January 16, 2007 at 4:07 PM

Merrill Lynch likes aQuantive-Dentsu deal

Lauren Rich Fine said the stake aQuantive bought in the Japanese ad agency is less than $650,000, but the deal has good long-term potential.

“International internet advertising is growing even faster than the US, so AQNT’s increased emphasis on overseas deals, especially as efficient as this one, are a positive in our view,” the analyst said in a note today.

AQNT closed up 3 percent at $26.07.

Comments | More in | Topics: Digital media

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