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Brier Dudley's blog

Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

April 3, 2007 at 4:00 PM

Product name of the week: Apps on a Plane

Eeek! I’m not making that one up. It’s the name of a new application that Renton-based Etelos plans to launch in a few weeks.

Apps on a Plane lets users run Web applications offline in situations like during a plane ride. The application runs locally, working off a database on their PC, then synchronizes with the main database when an Internet connection is restored.

It lets any Web application run offline, not just Etelos Web applications, spokesman Eric Berto told me via email. (He also mentioned that it’s new Etelos CRM for Google application will be out of beta soon.)

Apps on a Plane will make its public appearance at the Web 2.0 Expo in San Francisco later this month.

Can they afford to have Samuel L. Jackson at the launch?

The other parallel with Jackson’s movie: Apps on a Plane could be a flash in the pan – or at least need a new name – if airlines really are close to rolling out WiFi in the sky.

UPDATE: Berto called to clarify two things: Apps on a Plane uses a “personal edition of Etelos Application Server” and Apps on a Plane is just a “test name.”

For the final name, how about Apps of Glory?

Comments | More in | Topics: Startups

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