GameInformer magazine is reporting that Nintendo of America is moving its sales and marketing headquarters out of Redmond and going to either San Francisco or New York.
If correct, it’s a big story and a huge disappointment that another big company would pull “a Boeing” and decide it’s too important for the Puget Sound region and has to move to a big city.
Spokeswoman Eileen Tanner wouldn’t confirm or deny the story. “I have no details or information on that rumor,” she said.
The company’s recent success would suggest that it doesn’t have to move to improve.
Unanswered in the story is the question of what will happen to the North Bend distribution center and other operations in Redmond, such as localization and a small game studio.
I’m also curious to know if this could signal a change in ownership of the Mariners. If Nintendo isn’t a Seattle company anymore, will it still want to be a majority owner of the city’s baseball team?
Is this coming from Reggie? If he moves with the marketing group, will Redmond still be the headquarters? We’ll have more details later, I’m sure.
UPDATE: This started a great conversation in comments about the area’s business climate. That’s still a good topic, even though the Nintendo changes aren’t as dramatic as they sounded initially. Kim has lots of details and verification from a Redmond building official in this story today.