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Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

June 16, 2008 at 3:50 PM

Marchex scores prime address in new domain book

Seattle’s Marchex turned out to be a treasure trove for Wall Street Journal reporter David Kesmodel, who just published “The Domain Game,” a book on “the secretive world of domain investing.”

A turning point in the domain gold rush explored by Chicago-based Kesmodel was the huge acquisition that Marchex made in 2004, when it spent $164 million acquiring the domain portfolio of speculator Yun Ye.

“It was the boldest statement yet that generic domains were valuable, long-term investments … after Marchex’s audacious leap, private-equity investors, wealthy families and other public companies jumped into the fray,” he wrote in a lengthy section with lots of new details on how the pivotal deal came together.

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