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Brier Dudley's blog

Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

August 25, 2008 at 10:35 AM

“Internet cowboys” go big with survey startup, eye crowdsourcing

An anecdote that didn’t make it into today’s column on Survey Analytics:

Chief Executive Vivek Bhaskaran said the company drew buyout interest back in 2005, just as it was getting its stride, from Bellevue market research giant GMI. Bhaskaran and co-founder Kevin Battey bought suits for an all-day presentation to GMI’s board.

There was some cultural dissonance. The average age of the board seemed to be at least 55 and one of them referred to the visitors as “a couple Internet cowboys,” Bhaskaran recalled.


The deal never happened, but it did inspire Survey Analytics to get a bunch of T-shirts printed with “Internet cowboys” and give them to their friends.
Here’s the top of the column:

With ad spending down and recession in the air, I was wondering if the great Web startup stories were over for a while.
Then I met Vivek Bhaskaran, a 31-year-old entrepreneur flying under the radar here in Seattle.
Six years after he and a buddy, Kevin Battey, started a little Web venture in their spare time, they have 10 employees and look forward to $5 million in sales this year….

Comments | More in | Topics: Digital media

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