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Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

February 26, 2009 at 10:30 AM

WiFi coming to Alaska Air, free for now

Alaska Airlines today announced that it’s starting a trial of in-flight WiFi service, beginning with afternoon flights between Seattle and San Jose, Calif., on a 737-700.

The service is free for now but it sounds like Alaska plans to charge for usage after the 60-day trial. Then the airline will figure out how long it will take to extend the service throughout its fleet.

“This is a service that everyone can use, whether it’s for business or entertainment,” Steve Jarvis, Alaska’s vice president of marketing, sales and customer experience, said in the release. “Our service gives passengers a choice in how they spend their time while traveling and enhances the inflight experience.”

Alaska’s working with technology vendor Row 44 on the project.

WiFi’s already offered by some other airlines, including Delta and Virgin America.

Comments | More in | Topics: Alaska Airlines, Gadgets & products, Web

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