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Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

April 22, 2009 at 4:45 PM

Foodista funded by Amazon.com, sets food blogging confab

Seattle startup Foodista received $550,000 to fund development of its collaborative online cooking encyclopedia, co-founder and Chief Executive Barnaby Dorfman said.

Most of the funding came from Amazon.com, which previously employed Dorfman and Foodista’s two other co-founders, Sheri Wetherell and Colin Saunders. Also contributing were several Seattle-area angel investors.

Although it’s not a big funding round, Dorfman said it’s plenty to keep building the company, which is still more focused on building traffic than revenue. It’s also branching into events, with its first food blogging conference scheduled for May 16 and 17 in Seattle (and already sold out).

Proceeds will be used in part to get an office for the three co-founders, who are working with interns and contractor workers to build the site.

“We’re not planning on making big changes to the way we spend money but we also don’t think we really need to,” Dorfman said.

Comments | More in | Topics: blogging, cooking, food

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