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Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

August 24, 2009 at 9:47 AM

Real goads Apple to approve Rhapsody iPhone app

RealNetworks went public today with its pending Rhapsody iPhone application, which will stream music from its 8 million track library to the device and allow users buy MP3s.

Unless Apple decides that Rhapsody diminishes the experience of using iTunes and rejects the application.

Apple and Real have gone at it before, but Real’s timing is pretty smart: With regulators looking into its rejection of Google Voice, Apple doesn’t need any more bad press about rejecting competitive apps.

Real’s also developing an Android version of the Rhapsody application.

The buzz around the Rhapsody app may get more subscribers, but if Real really wants to invigorate its service, it will have to cut the $13 to $15 per month price to compete with Napster’s $5 per month offering.

Here’s a video of the Rhapsody app that Real released as part of its geurilla app application campaign:

Rhapsody on iPhone from Rhapsody on Vimeo.

Comments | Topics: Apple, apple, iphone

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