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Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

February 12, 2010 at 10:45 AM

Amazon mum on free Kindle for Primers report

An Amazon.com spokeswoman said the company won’t comment on a TechCrunch report saying the company’s looking into giving Kindles away to people who subscribe to its $79 per year Prime membership program.

Sounds like a fun exercise for the number crunchers, who must have enough data now on Kindle usage to figure whether it’s worthwhile. Especially if the standard price of e-books goes up to $15.

It also might be a way for Amazon to get early-generation, black and white Kindles into the hands of regular Amazon buyers, after Apple’s iPad appears and Amazon follows with a color and/or touchscreen Kindle.

Newspapers have thought about a similar approach to e-readers, offering them to people who sign up for multi-year subscriptions, but the pricing and technology hasn’t gelled yet.

Amazon’s spokeswoman provided the usual: “We don’t comment on rumors or speculation.”

Comments | Topics: amazon, Amazon.com, apple

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