A selling price wasn’t disclosed, but Seattle venture firm Maveron said it had “a successful exit in the wellness sector,” selling Kinetix Living to Regence BlueShield of Washington.
Seattle-based Kinetix provides health and nutrition programs and an online wellness community for companies and individuals. The company has 40 employees who will all stay with the company, a spokeswoman said.
“Maveron is pleased with the outcome for both its investors and the company and the employees who they believe will all be well served by the sale to Regence,” Kim Hughes said via email.
Maveron, started by Starbucks Chairman Howard Schultz and Dan Levitan, has about $750 million invested in 22 portfolio companies.