Follow us:

Brier Dudley's blog

Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

April 16, 2010 at 9:26 AM

How Apple friendly is your town? Seattle kinda Mac-ish, SF tops

File this in the “kinda obvious” bin.

The San Francisco region is the most Apple friendly part of the country, with 32.3 percent of the people in Apple’s hometown area likely to own a Mac, iPod or iPhone, according to a new report from Experian Simmons.

This comes just after the latest PC sales reports that showed Macs holding fifth place with 6 to 8 percent of the U.S. market share, behind Hewlett-Packard, Dell, Acer and Toshiba.

Californians must be loyal. Four of the top 10 most Apple-ish metropolitan areas are in the Golden State.

You could probably draw a similar conclusion from Seattle’s ranking. The hometown of Microsoft is the 14th most Mac friendly community, with 989,163 out of the 3,614,840 adults owning some sort of Apple device. That’s 27.4 percent of the population.

Prosperous urban centers have the most dense Apple ownership, as expected.

But even places like Yakima and the Tri-Cities made the top 100, with 20.50 percent of adults owning one of its devices. That’s surprisingly ahead of Eugene’s 19.7 percent.

Portland, the Linux epicenter, ranks 30th with 24.4 percent Apple ownership, behind cities like Detroit (24th, with 25.6 percent) and Boise (25th, with 25.4 percent).

The top 10 market areas, plus a map from Experian Simmons’ report:

1. San Francisco-Oakland-San Jose, Calif: 32.3%

2. Boston: 31.3%,

3. San Diego: 42%

4. New York: 30.4%

5. Washington, D.C: 30.1%

6. Chicago: 29.4%

7. Denver: 29.1%

8. Monterey-Salinas, Calif.: 28.1

9. Santa Barbara-Santa Maria-San Luis Obispo, Calif.: 27.9

10. Las Vegas: 27.9

apple map.JPG

Comments | More in | Topics: Apple, apple, iphone

COMMENTS

No personal attacks or insults, no hate speech, no profanity. Please keep the conversation civil and help us moderate this thread by reporting any abuse. See our Commenting FAQ.



The opinions expressed in reader comments are those of the author only, and do not reflect the opinions of The Seattle Times.


The Seattle Times

The door is closed, but it's not locked.

Take a minute to subscribe and continue to enjoy The Seattle Times for as little as 99 cents a week.

Subscription options ►

Already a subscriber?

We've got good news for you. Unlimited seattletimes.com content access is included with most subscriptions.

Subscriber login ►
The Seattle Times

To keep reading, you need a subscription upgrade.

We hope you have enjoyed your complimentary access. For unlimited seattletimes.com access, please upgrade your digital subscription.

Call customer service at 1.800.542.0820 for assistance with your upgrade or questions about your subscriber status.

The Seattle Times

To keep reading, you need a subscription.

We hope you have enjoyed your complimentary access. Subscribe now for unlimited access!

Subscription options ►

Already a subscriber?

We've got good news for you. Unlimited seattletimes.com content access is included with most subscriptions.

Activate Subscriber Account ►