Nintendo of America’s marketing boss, Cammie Dunaway, is leaving the company on Oct. 1 for an unspecified job outside of the video game industry.
Dunaway, a former Yahoo exec, has been based in Redwood City, Calif., since she was hired in 2007.
At Redmond-based Nintendo of America, Dunaway was executive vice president of sales and marketing.
Reggie Fils-Aime, president of Nintendo of America, issued the following statement:
“We appreciate Cammie’s contributions to Nintendo and the role she played in bringing the Wii and Nintendo DS experiences to millions of people. Her team and the rest of Nintendo of America remain focused on our goal of maintaining the incredible momentum Nintendo enjoys heading into the busy holiday season.”
The move comes as Nintendo’s experiencing a relatively slow year. In July, the company told investors that it’s expecting net income to decline 12.5 percent in its fiscal year ending in March.
In the U.S., video game sales are down 8 percent so far this year, according to NPD research.