Maybe it’s just a coincidence.
But Microsoft executives today used their public blogs to tout the success of its Hotmail app on Apple devices, and clever tricks that Windows 8 does to preserve battery life.
These handy product updates came the same day that Google said it messed up and released a flawed version of its Gmail app for Apple devices.
Microsoft’s battery note came as complaints about the iPhone 4S battery life reached a crescendo, just before Apple acknowledged there’s a bug in iOS 5 that’s causing some users to see batteries drain too quicky.
Did someone in Redmond decide it’s time to play more offense? Maybe they just couldn’t resist big targets that competitors painted on their backs this week.
Meanwhile, the Hotmail iOS app has 2 million users, and is adding 100,000 more per day, according to the blog item posted at 2:11 p.m. by Microsoft Vice President Chris Jones.
Complaints about the iPhone 4S not having the promised battery life have been spreading for days. Apple today finally acknowledged the issue, telling AllThingsD that it “found a few bugs that are affecting battery life and we will release a software update to address those in a few weeks.”
A few hours before the confirmation, Steven Sinofsky’s Building Windows blog explained in depth how Windows 8’s tiles provide dynamic updates without causing battery life problems.
The post, written by Ryan Haveson, also noted that Microsoft tried to make the system more transparent, so the resource usage of the tiles is displayed in the new version of Task Manager.
This followed days of speculation by iPhone 4S users trying to find out what was causing the battery drain on their new phones.
Subtle, but sassy.