Seattle-based Code.org is rallying the support of big companies to reach 100 million students this year with its “Hour of Code” online computer-science program.
That’s a big jump from last year’s Hour of Code, when more than 10 million students tried the introductory programming course. This year the event takes place Dec. 8-14 and will be a global effort, with the course offered in more than 30 languages.
“Ninety percent of kids don’t have the opportunity to participate in a world led by technology because their schools don’t teach computer science,” Hadi Partovi, founder and chief executive of Code.org, said in a release.
To help spread the word, Code.org enlisted the help of dozens of companies, including Microsoft, Google, Disney Interactive, Zillow, zulily, Redfin and Whitepages. They’ll ask employees to promote Hour of Code at schools, host Hour of Code events at their offices and support a $5 million crowdfunding campaign announced today.
Donations will be matched by Code.org’s A-list supporters, including Bill Gates, LinkedIn co-founder Reid Hoffman, Microsoft, Google, the Omidyar Network and the Salesforce.com Foundation.
“The Hour of Code helps students discover the fun of coding and more importantly, how it can be a catalyst to create and achieve great things,” Microsoft Chief Executive Satya Nadella said in the release.