Seattle presentation-software startup Haiku Deck just landed what could be its breakout deal.
The company today is announcing that its tools are being incorporated into SlideShare, a LinkedIn service that millions use to share, publish and view presentations.
Haiku Deck tools will enable SlideShare users to create presentations from within the site.
“It’s purely a distribution deal,” said Adam Tratt, Haiku co-founder and chief executive. “What we get are more users and exposure from their brand. What they get is a way to encourage their 70 million users to create content that will be more effective.”
Haiku Deck built a system to easily create photo-rich slide presentations on Apple mobile devices and the Web. Tratt, a veteran of Microsoft and Cranium, said 4 million people have used it to create and view slide decks since 2012.
The startup now employs about a dozen people in Fremont and has backing from local investors Trilogy Partnership and Madrona Venture Group.
Tratt said LinkedIn approached his company because SlideShare presentations being viewed and shared the most had lots of photos and “looked like they were created with Haiku Deck.”
The Haiku Deck tools are available in the Web version of SlideShare. An iOS version will be considered in the future, Tratt said.