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Brier Dudley's blog

Brier Dudley offers a critical look at technology and business issues affecting the Northwest.

Topic: iPad

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October 22, 2013 at 10:09 AM

Apple rolls out new iPad Air, Macs for holidays

Here are highlights from Apple’s press event in San Francisco today, which I followed via a webcast.

It’s a critical rollout for the company that has seen sales of its iPad fall in the face of growing competition, including lower priced devices based on Google’s Android software.

Apple highlighted the momentum of its new iPhones and revealed a new, thinner version of its iPad, which it’s now calling the iPad Air. Chief Executive Tim Cook also took several swipes at competitors, mocking efforts by PC makers to produce tablets, such as the new Microsoft and Nokia tablets that debuted today.

The company declined to lower prices of its iPads to compete with cheaper Android tablets that are selling faster. Instead it raised the price of its new iPad mini by $70, to $399.

But Apple slightly lowered the price of its new laptops and will begin giving away some apps, including its iWork productivity software.

Phil Schiller, Apple senior vice president of marketing, presents the new iPad Air. AP photo by Marcio Jose Sanchez.

Phil Schiller, Apple senior vice president of marketing, presents the new iPad Air. AP photo by Marcio Jose Sanchez.

Here it is:


Comments | Topics: Apple, iPad, Mac Pro

October 7, 2013 at 12:13 PM

Review:’s Kindle Fire HDX tablet, with Mayday

It’s a little odd when a company selling a new gadget says one of the most exciting features is its “help” button.

How many carmakers talk up their new models’ emergency brakes? Do airplane makers call out  state-of-the-art oxygen masks?

But tries to think differently about the Kindle tablets  it began selling five years ago. It may be on to something with the “Mayday” button that’s a highlight of its new Kindle HDX tablets.



Comments | Topics:, Apple, e-readers

August 28, 2013 at 9:31 AM

Nintendo fires back with Wii U price cut, new 2DS tablet, Zelda specials

Don’t write off Nintendo just yet.

To boost its standing in the three-way battle with Sony and Microsoft this holiday season, Nintendo today cut the price of its “Deluxe” Wii U by $50 and announced an entry-level DS handheld gaming system with two screens on a wedge-shaped tablet.

At just $130, the new 2DS looks like it will be a hit this holiday season. At the least it will give Nintendo a quasi tablet to compete against the iPad, Kindle Fire and other Web tablets that are luring buyers away from dedicated gaming systems.



Comments | Topics: 2DS, gadgets, games and entertainment

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