Starbucks announced major expansion plans yesterday — 1,500 new cafes in the United States over the next five years. One reader commented on the story on The Seattle Times website: “Just what we need, a Starbucks every half block instead of one at every intersection.”
That person must be from Seattle. It does feel like this city is bursting at the seams with Starbucks. In fact — and you can file this information under N for “No duh” — Seattle has more Starbucks per capita than any other large U.S. city, with about 23 of them for every 100,000 residents. So sure, here in Seattle the announcement of 1,500 new cafes seems bewildering — where are they possibly going to put all those extra Starbucks?
But you might feel differently if you lived in the Detroit, which is at the opposite end of the spectrum from Seattle. They have the fewest Starbucks per capita of any large U.S. city — less than one per 100,000 residents. And in between the extremes of Seattle and Detroit? There’s a wide range of Starbucks density from city to city. Take a look at the interactive map below, which I created using data provided by market research firm AggData. It illustrates the concentration of Starbucks cafes in a selection of cities across the country. Move your cursor over each city to see the data.
Data source: AggData
Are you surprised that Las Vegas has almost as many Starbucks per capita as Seattle?