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Microsoft Pri0

Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Matt Day.

April 26, 2006 at 12:32 PM

thePlatform is one piece of the puzzle

Seattle-based thePlatform, which handles content for mobile phones and lists Amp’d Mobile, Comcast and Verizon’s V Cast service as customers, made three announcements yesterday at the National Association of Broadcasters show in Las Vegas.

It said:

— Telstra, an Australian telecommunications company, is using thePlatform Media Publishing System to power its broadband video portal, BigPond.

— It has developed new Flash-based technology to manage broadband video delivery, syndicate it and add advertising for local affiliates.

–It has signed a partnership with Maven Networks, which specializes in DVD-quality, full-screen broadband video and user interfaces.

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