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Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Matt Day.

July 25, 2006 at 2:24 PM

Motorola continues name game

Motorola unveiled the latest set of thin phones today, in hopes of matching its flagship fast-selling phenomon, like the ultra-thin “Razr.” And, like the Razr, its new phone lineup is short on vowels and high in fashion.

The new model is called “Krzr” (pronounced CRAY-zer). It is made of magnesium, polished chrome and hardened glass. It has a music player, a camera and is one centimeter trimmer than the Razr.

Other devices include the “Risr,” a music phone whose cover slides off to uncover a keypad.

What’s next? The Tzr? It would be standard issue for police officers.

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