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August 23, 2006 at 10:45 AM

Mixxer mixes up management

Seattle-based Mixxer, which is developing a mobile social networking music service, said today that its board of directors has named John Dearborn as chief executive officer, replacing Bill Bryant immediately.

A spokeswoman said the transition was always part of the plan. It was Bryant’s job to raise capital and launch the new brand following the merger of 3GUpload and Mophone. Bryant raised $20 million in venture capital from VantagePoint, an original MySpace investor.

Bryant had recruited Dearborn early on to eventually serve as CEO.

“Bill Bryant has done a great job of bringing this start-up company to this point for a smooth management transition,” David Carlick, VantagePoint’s managing director, said in a release. “From combining 3GUpload and Mophone and securing $20 million in funding to relaunching under the new Mixxer brand, the company has experienced an impressive evolution under his stewardship.”

Dearborn has more than 20 years of experience in the mobile content, Internet and consumer software. Most recently, he served as general manager and senior vice president of American Greetings Interactive, a subsidiary of American Greetings.

The company also appointed two new members to the board of directors: VantagePoint’s Carlick and marketing expert Mark Metcalfe. Bryant will remain involved with the company as a strategic advisor and member of the board.

And yes, Mixxer will remain a Seattle-based company.

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