Follow us:

Microsoft Pri0

Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Matt Day.

November 13, 2008 at 3:30 PM

October video game hardware sales continue to grow, Nintendo leads

Despite a worsening economy, all three current-generation video game consoles had better U.S. sales in October than they did a year ago, according to the latest figures from The NPD Group.

And both Microsoft’s Xbox 360 and Nintendo’s Wii sold more units in October, a four-week reporting period, than in September, a five-week period. Also the worst of the economic bad news had yet to hit in September. Sony, however, saw month-over-month PlayStation 3 sales decline, while sales of its previous generation (and less expensive) PlayStation 2 remained strong. Also, the PS3 saw the strongest year-over-year sales increase in October.

Nintendo was again the market leader, even though Microsoft cut prices on its Xbox 360 line in September, making its low-end model the least-cost console on the market.

By the numbers

Nintendo Wii: 803,000 in October; 13,361,000 since launch

Microsoft Xbox 360: 371,000 in October; 11,609,200 since launch

Sony PS3: 190,000 in October; 5,690,800 since launch

NPD analyst Anita Frazier, in her usual e-mailed commentary, said the games industry is still on track for a strong year, despite the economy.

“The video games industry grew an impressive 18 percent year-over-year in the first month of the critical fourth quarter,” she wrote. “With 10-months under its belt, the video games industry is still poised to top $22B in annual sales in 2008.

“The sales results are mixed this month, however. The console portion of the market made significant gains at 26% across hardware, software and accessories, while the portable side of the market stalled, declining 14%. Year-to-date the portable segment of the market is still up 7%.”

Comments | More in Games & entertainment

COMMENTS

No personal attacks or insults, no hate speech, no profanity. Please keep the conversation civil and help us moderate this thread by reporting any abuse. See our Commenting FAQ.



The opinions expressed in reader comments are those of the author only, and do not reflect the opinions of The Seattle Times.


The Seattle Times

The door is closed, but it's not locked.

Take a minute to subscribe and continue to enjoy The Seattle Times for as little as 99 cents a week.

Subscription options ►

Already a subscriber?

We've got good news for you. Unlimited seattletimes.com content access is included with most subscriptions.

Subscriber login ►
The Seattle Times

To keep reading, you need a subscription upgrade.

We hope you have enjoyed your complimentary access. For unlimited seattletimes.com access, please upgrade your digital subscription.

Call customer service at 1.800.542.0820 for assistance with your upgrade or questions about your subscriber status.

The Seattle Times

To keep reading, you need a subscription.

We hope you have enjoyed your complimentary access. Subscribe now for unlimited access!

Subscription options ►

Already a subscriber?

We've got good news for you. Unlimited seattletimes.com content access is included with most subscriptions.

Activate Subscriber Account ►