SAN FRANCISCO — Clarity Consulting, a Chicago firm that builds interactive experiences, is retelling the story of “Jack and the Beanstalk,” with the next generation of Web technology available through the latest browsers.
Clarity joined Microsoft at an event to promote the beta launch of Internet Explorer 9 in San Francisco Wednesday. The site combines physics and animation that make the story feel like a program or a game instead of a website. Beans rain out of the sky and bounce off objects and leaves flutter down from the beanstalk.
“What would a story book look like if they had an iPad in the 17th century?” said John Regan, a user experience consultant for Clarity
Here is a video of Erik Klimczak, creative director Clarity, showing how the site works.
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