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Microsoft Pri0

Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Matt Day.

September 12, 2011 at 6:25 AM

Microsoft reinvents flagship software — Windows 8 — for PCs and tablets

(In case you missed it, this story ran in the print edition of The Seattle Times on Sept. 11, 2011. It gives a brief overview of what we might expect to see regarding Windows 8 at this week’s Build conference for developers in Anaheim, Calif.

I’m heading down to Build today and will be writing items for this blog, tweeting (@janettu), and writing stories for the print edition. Come say hi if you see me! -Janet I. Tu)

The next version of Windows is being billed as a radical reinvention of Microsoft’s flagship operating system — the most extensive overhaul since Windows 95.

But just as importantly, it comes at a time when the market has evolved, with computers and mobile computing devices being used in ways vastly different from even a few years before.

It’s a world in which sales of Windows — though still, by far, the most dominant operating system on PCs worldwide — have declined and Microsoft’s competitors have charged ahead on mobile platforms.

Apple is leading the market in tablets with its iPad, and Google’s Android and Apple’s iOS operating systems are dominating on smartphones.

With Windows 8, Microsoft has to show that Windows can continue to dominate computing as computing moves to new hardware platforms.

So there’s a lot of interest in Microsoft’s conference this week for developers, called Build, where Windows 8 and other new products are expected to be shown.

Developers worldwide will travel to Anaheim, Calif., this week to hear from Microsoft’s top executives, get road maps for the company’s new offerings and attend sessions to help them build for, and work with, Microsoft products.

Here’s what we know about it so far.

Q: How is Windows 8 different from Windows 7 and other previous versions of Windows?

A: Windows 8 — which is still just a code name — is the first version of Windows designed from the beginning to run on both PCs and Web tablets. It will have a touch-screen interface as well as the more traditional mouse/trackpad/keyboard interface.

Aside from the touch-screen interface, which computer makers can choose to incorporate, another noticeable difference will be the start screen, which will use “tiles” instead of icons.

That tile interface, called Metro, is similar to the one now used in Microsoft Windows Phone smartphones. The tiles can include real-time updates from applications and touching or clicking on the tiles launches the apps, which can be Web-powered or Web-connected. The interface should also allow for a faster, more fluid switching between running apps.

Q: Because Windows 8 incorporates touch, will those using Windows 8 on a desktop still be able to use a mouse and keyboard with it?

A: Yes. Microsoft has said that although the new user interface is designed and optimized for touch, it works equally well with a mouse and keyboard.

PC makers will still make desktops and laptops with mouse or trackpad and keyboard.

Windows President Steven Sinofsky said in a post on Microsoft’s Building Windows 8 blog that users will be able to choose which interface to use: traditional desktop style or the new, tile-based Metro style. And they can switch between the two.

This will definitely apply to PC users. And going by the words of Julie Larson-Green, Microsoft’s corporate vice president of Windows Experience, it may be true for tablets as well.

“The user interface and new apps will work with or without a keyboard and mouse on a broad range of screen sizes and pixel densities, from small slates to laptops, desktops, all-in-ones and even classroom-sized displays,” she said in a June Microsoft News Center story previewing Windows 8.

Q: Why is Microsoft making this radical a departure in its most well-known product?

A: It’s a step toward what’s called a “unified ecosystem,” where various devices — PC, tablets, phones, TV, game consoles — can all run on one platform.

The idea is that it provides coherence and consistency for the user, who would experience a similar look and feel across different devices.

Theoretically, it also makes it easier on developers — the people who make the products and systems that work with Microsoft’s offerings — to produce one application that could work across different platforms, though applications would still need to be optimized for each different type of device. Microsoft is expected to talk about this at Build.

Other companies are moving toward a unified ecosystem as well. Apple, for example, did so earlier this year when it came out with OS X Lion, which incorporates more of the touch interface used in its iPad and iPhone.

Q: So will Windows 8 be running on a different platform than previous Windows versions?

A: Windows 8 will run on standard PC hardware, and also on mobile systems based on the small “System on a Chip” (Soc) hardware used in phones and Web tablets.

Q: How compatible will Windows 8 be with older Windows versions? In other words, how much of my “old stuff” will still be able to run on Windows 8?

A: It is expected that computers that run Windows 7 will also be able to run Windows 8. Microsoft will likely release more information about the compatibility of specific programs as Windows 8 develops.

Q: How different will mainstays like Office be under Windows 8?

A: There has not been a statement on whether Office will retain its old interface under Windows 8, but the old interface was what was shown during an early demo of Windows 8 at the D9: All Things Digital conference in June.

Q: For developers, how much of what they’ve learned about programming applications for previous Windows versions will be applicable for Windows 8? Will their current knowledge be obsolete?

A: A Microsoft executive has told developers that Windows 8 will include new applications that use a new developer platform based on HTML5 and JavaScript.

The problem is that Windows developers have spent years learning other programming platforms, such as Silverlight, Win32 and .NET.

Microsoft is expected to address this topic at Build.

Q: What’s at stake for Microsoft with Windows 8?

A: In addition to showing that Microsoft can continue to dominate computing even on new hardware platforms, Windows 8 may play a large role in the company’s stock value.

The Windows division made up more than a quarter of the company’s sales, by dollar amount, last year, but sales declined in both the quarter and fiscal year ending June 30.

Quarterly sales were $4.7 billion, a 1 percent drop from the previous year, and fiscal year sales fell 2 percent, to $19 billion. Operating profit fell 6 percent to $12.3 billion.

That’s even as other divisions, including Business, Server and Tools, and Entertainment and Devices, have seen growth in both sales and operating profits.

Q: When is Windows 8 expected to hit the market?

A: Microsoft has not said, but the expectation is it may be sometime in the next eight months.

(This story can also be found here.)



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