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Microsoft Pri0

Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Janet I. Tu.

December 19, 2013 at 1:12 PM

Microsoft has now opened 83 retail stores

Microsoft has now opened 83 retail stores in North America, the company said today.

That figure includes 51 full-line stores — such as the ones at University Village and Bellevue Square — and 32 specialty stores — basically, kiosks within malls.

Microsoft opened 35 of those stores in the past year and says it has welcomed more than 362 million customers to both those brick-and-mortar stores as well as the company’s online store.

The company declined to say how many new stores it plans to open in 2014 but did announce the first three that are scheduled to open next year. Those three — all full-line stores — will be located in:

  • Square One Shopping Centre, Mississauga, Ontario, Canada
  • Westfarms, Farmington, Conn.
  • Westfield Garden State Plaza, Paramus, N.J.

(Those figures are for Microsoft Stores only, not the Windows Stores that Microsoft and Best Buy opened in hundreds of Best Buy and Future Shop locations across North America.)

Microsoft currently has no retail stores outside of North America.

To compare, Apple currently has 420 stores worldwide. That includes 254 stores in the U.S. and 29 in Canada, according to an Apple spokeswoman.

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