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Microsoft Pri0

Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Janet I. Tu.

January 27, 2014 at 6:58 AM

Microsoft renames SkyDrive as OneDrive, following court settlement

SkyDrive, Microsoft’s personal cloud storage service, is being renamed OneDrive.

Microsoft announced the name change today. Microsoft had agreed to change the SkyDrive name after reaching a settlement last year with British Sky Broadcasting Group, which had contended that Microsoft’s use of the name “SkyDrive” infringed on the British company’s “Sky” trademark.

Microsoft’s announcement today of the name change doesn’t mention the court settlement (though it links to an article about it).

Rather, the company said in an official blog post that it chose the name OneDrive because:

We know that increasingly you will have many devices in your life, but you really want only one place for your most important stuff. … Of course, changing the name of a product as loved as SkyDrive wasn’t easy. We believe the new OneDrive name conveys the value we can deliver for you and best represents our vision for the future.

Microsoft says current users of SkyDrive or SkyDrive Pro should expect the service to operate as it usually would as OneDrive and OneDrive for Business rolls out.

Microsoft launched SkyDrive in 2007 and said last May that it had at least 250 million users. The company had recently been making a big push for SkyDrive, positioning it as the central cloud storage service that people with a number of mobile devices could connect to, allowing the devices to remain synced with each other and allowing for access to personal files and content no matter where person was. With Windows 8.1, SkyDrive became the default save location – rather than the device’s local drive – for users’ content (though users could change that setting).

In June last year, though, an English High Court judge ruled that Microsoft had infringed on British Sky Broadcasting’s trademark.

The broadcast company provides TV as well as broadband services in the United Kingdom. Over the years, the company has trademarked other offerings which include the word “Sky” followed by another word, such as Sky Movies, Sky Sports, Sky Digital and Sky Photos, according to a court document.

The settlement had allowed Microsoft to continue to temporarily use the SkyDrive name until it came up with a new one.

0 Comments | More in Microsoft | Topics: onedrive, skydrive

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