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Microsoft Pri0

Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Matt Day.

February 13, 2014 at 1:06 PM

200 million Windows 8 licenses sold, according to Microsoft

More than 200 million Windows 8 licenses have been sold to date, according to Tami Reller, Microsoft’s executive vice president of marketing.

Tami Reller, Microsoft's executive vice president of marketing. (Photo from Microsoft)

Tami Reller, Microsoft’s executive vice president of marketing. (Photo from Microsoft)

Reller made the remarks today at the Goldman Sachs Technology & Internet conference. (The webcast is here.)

Her updated figure on Windows 8 sales came in response to a question about whether Microsoft find more value in decoupling Office and Windows, thereby letting Office run on non-Microsoft platforms such as iOS and Android.

Reller replied that Microsoft was spending a lot of time on how to differentiate “the full Windows experience.

“We surpassed 200 million licenses now on Windows 8, which is pretty stunning,” she said.

During the course of the Q&A session, Reller also talked about why Microsoft decided to get involved in the mobile space in the first place:

“For Windows to be successful, we need to be successful in the mobile space, broadly. And that’s phones and that’s tablets,” she said. “It was very clear that if we didn’t take a more decisive hand in really setting the course that we needed to go in mobile, that wasn’t going to be where we were headed.”

Reller said the closing of Microsoft’s purchase of Nokia should be “just around the corner.”

“We need to do the integration of Nokia very, very  well,” she said.

Reller was a replacement for newly named Microsoft CEO Satya Nadella, who had originally been scheduled to speak at the conference this morning.

While Microsoft has not made Nadella available for interviews since he was named CEO, Reller said at the conference today that: “Clearly, Satya will have an opportunity in the months ahead to speak to the strategy.” Reller was referring to the strategy of turning Microsoft into a devices and services company — a vision put into place by Nadella’s predecessor, Steve Ballmer.

Nadella, as well as other members of the company’s senior leadership team, had a hand in devising that strategy and now, Reller said, the challenge is to fully execute on it.

“That is his strength,” she said of Nadella. “He’s an execution machine. That’s what he values. That’s what he focuses on. He likes to mobilize teams around a strategy.”

 

Comments | More in Microsoft | Topics: tami reller, windows 8

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