Microsoft has hired Margaret (Peggy) Johnson to head its global business development efforts.
In the newly created position of executive vice president of business development, Johnson joins Microsoft’s top-level executive team and will report directly to CEO Satya Nadella.
She will be responsible for “driving strategic business deals and partnerships across various industries with key customers, strategic innovation partners, OEMs, key accounts, third-party publishers and industry influencers,” according to a Microsoft news release.
Johnson most recently served as an executive vice president, and president of global market development, at Qualcomm. In that role, she was responsible for commercializing new business opportunities; developing strategic relationships; and overseeing Qualcomm Labs, an incubator for new businesses and products and for exploring new market segments for Qualcomm’s technologies, according to Microsoft.
“Peggy shares our worldview and knows what it takes to drive new growth in mobility and the cloud,” Nadella said in the news release. “Her experience uniquely positions her to lead Microsoft’s business development efforts, and she will be a great addition to our senior leadership team.”
Johnson said in the release that she was “thrilled to be joining Microsoft at such a pivotal time for the company and the industry. The opportunity to build new and surprising partnerships to help Microsoft succeed in a mobile-first, cloud-first world is truly exciting, and I look forward to leading these efforts.”
Johnson holds a bachelor of science in electrical engineering from San Diego State University. She represents the United States on the Asia-Pacific Economic Cooperation Business Advisory Council and serves as a board member for Live Nation Entertainment, a live entertainment company.
She will be “relocating to the Seattle area with her husband and youngest of three children, four dogs and one goldfish,” according to her Microsoft bio.
Most recently, business development efforts had been overseen on an interim basis by Eric Rudder, Microsoft’s executive vice president of advanced strategy. Rudder had temporarily taken on the roles of heading business development, as well as overseeing developer evangelism, after Microsoft senior executive Tony Bates left the company earlier this year.
Johnson will now lead business development efforts, while the whole developer evangelism and experience team will move to the sales and marketing organization overseen by Chief Operating Officer Kevin Turner.
Rudder will continue to be responsible for technology initiatives for all Microsoft devices and services.