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Microsoft Pri0

Welcome to Microsoft Pri0: That's Microspeak for top priority, and that's the news and observations you'll find here from Seattle Times technology reporter Matt Day.

Topic: idc

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December 2, 2014 at 7:00 AM

IDC sees Windows Phone share doubling, but behind Google, Apple

IDC has good news and bad news for Microsoft’s smartphone ambitions.

First, the bad news: four years from now, Google’s Android and Apple’s iOS will still be eating Microsoft’s lunch in the smartphone market.

The Windows Phone operating system will account for just 5.6 percent of global smartphone sales in 2018, IDC said Monday in the data researcher’s latest forecast. That’s well short of the 15 percent share Microsoft executives said they were shooting for when they bought Nokia’s handset business last year.

The good news: 5.6 percent represents a near doubling from the 2.7 percent share IDC currently estimates for Microsoft. Getting there assumes an annual growth rate of north of 3 percent every year.

The question is whether that growth will be enough to push the phone hardware business from a cash-burning former acquisition to a profitable unit with a long-term place in Microsoft’s lineup of products. Microsoft executives have said they hope to have the phone business, the target of hefty cost cuts and layoffs this year, at least breaking even in the fiscal year that starts next July.


Comments | More in Mobile | Topics: idc, microsoft, smartphone

November 12, 2013 at 5:57 PM

Windows Phone shipments grow 156 percent

Research firm IDC has come out with its latest figures on smartphone shipments and it says Windows Phone shipments have gone up 156 percent compared to a year ago. Of course, Windows Phone was starting from a very low point a year ago, allowing for that big percentage jump. In the third quarter, 9.5 million Windows Phone…


Comments | More in Microsoft | Topics: idc, windows phone

October 9, 2013 at 2:06 PM

Is the worst over for PC sales decline?

The bad news is PC shipments are still declining. The good news is third quarter results were better than expected.

That’s according to research firm Gartner, which reports that worldwide PC shipments declined 8.6 percent in the third quarter of 2013 compared with the same quarter last year, marking the sixth consecutive quarter of decline. A total of 80.3 million units were shipped in the quarter.


Comments | More in Microsoft | Topics: gartner, idc, pc shipments

August 7, 2013 at 8:12 AM

Windows Phone, Android smartphone market share up; iOS down

Windows Phone’s worldwide market share edged up from 3.1 percent in the second quarter of last year to 3.7 percent this year, cementing its third-place rank among smartphone operating systems. That’s according to research firm IDC, which also notes that Windows Phone shipped 8.7 million units in the second quarter of this year, up from…


Comments | More in Microsoft | Topics: android, idc, ios

May 28, 2013 at 10:28 AM

IDC: Tablet shipments to beat laptop shipments in 2013; pass all PCs by 2015

Research firm IDC has just released its forecast predicting that tablet shipments will beat those of notebooks this year and surpass total PC shipments (notebooks and desktops) by 2015. It cites the growing popularity of tablets as well as the plunging PC market. IDC is forecasting negative growth for PC shipments for the second consecutive year,…


Comments | More in Microsoft | Topics: idc, pc, pc shipments

May 16, 2013 at 9:15 AM

IDC: Windows Phone’s worldwide market share vaults over BlackBerry’s

Windows Phone is slowly but definitely increasing its market share, according to figures from several research firms released this week. Now the latest comes from IDC, which shows Windows Phone’s worldwide shipment market share increasing from 2 percent in the first quarter of last year to 3.2 percent this year. That’s enough of a jump…


Comments | More in Microsoft | Topics: blackberry, idc, windows phone

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