Before the August primary, a political-action committee called People for Ed Murray raised more than $125,000 to support the longtime state senator’s bid for Seattle mayor.
The PAC stuck largely to positive messaging about Murray, sending mailers boasting of his progressive bona fides and “proven track record of results.”
But in prepping for the general election, the PAC is retooling for what is likely to be a more negative campaign directly criticizing Mayor Mike McGinn.
On Thursday, a new PAC called “People For A New Seattle Mayor” was registered with the Seattle Ethics and Elections Commission. That group listed the same political consultant and treasurer as People for Ed Murray.
Dean Nielsen, the political consultant for both PACs, said the older PAC is essentially going inactive, with the new group taking up the cause.
“There is a new committee for a new election and we’re going to be looking at all sorts of messaging opportunities,” Nielsen said.
Translation: the gloves will be off — as you might expect for a general election bout between two candidates who have increasingly shown their disdain for one another.
No contributions have yet been reported to the new PAC, and it’s not clear that all the donors to People for Ed Murray will be on board for the new group. The previous group had been backed largely by business interests, including $52,500 in donations from the Seattle Metropolitan Chamber of Commerce’s PAC.