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Popcorn & Prejudice: A Movie Blog

Seattle Times writer Moira Macdonald muses on moviegoing. Email Moira: mmacdonald@seattletimes.com.

December 6, 2010 at 10:19 AM

From “Casablanca” to “Mystic River” — a career in movie posters

Loved this story in the New York Times yesterday: a brief look at the work of poster artist Bill Gold, who created more than 2000 posters in a Hollywood career that lasted six decades. Gold, now 89 and retired, designed the “Casablanca” poster in 1942 as his first gig with Warner Bros. as a very young artist. (The studio had one request, after seeing his initial design: Could he make it more exciting? “So I went back and put a gun in [Humphrey Bogart’s] hand.”) Subsequently he designed classic posters for movies such as “My Fair Lady,” “Rope,” “The Exorcist,” “Alien,” “Bonnie and Clyde,” “A Clockwork Orange,” and many for Clint Eastwood before ending his career with the elegant simplicity of the poster for Eastwood’s 2003 “Mystic River.” A new book, “Bill Gold Posterworks,” collects much of his work, but you can see a tantalizing sample in the slide show here, along with some reflections from Gold on how to make a poster tell a story.

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