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The Seattle Sketcher

An illustrated journal of life in the Puget Sound region by Times artist Gabriel Campanario.

October 28, 2009 at 4:12 PM

Cast your vote for campaign signs

You can always count on me for an opinion on design and urban aesthetics. I actually kicked off my sketcher feature in the paper with some ranting about the ugliness along Aurora Avenue.
Today I thought I’d offer you a couple of unbiased sketches of our mayoral candidates’ campaign signs.
mcginn102809m.jpg
10:07 a.m. [Click image to view larger]
I have to give it to McGinn for hanging this one from a rusty old motel sign on Aurora Avenue, where his campaign headquarters are located. You can still read the neon words “sleep off the hiway” on it. The blocky blue type stands out nicely if you are driving or walking by the not too pedestrian-friendly artery, but the overall design is pretty forgettable.
mallahan102809m.jpg
2:04 p.m. [Click image to view larger]
Mallahan’s campaign had an understated sandwich-board sign at the corner near its headquarters on Eastlake Avenue when I stopped by this afternoon. The design shows him sporting a green shirt and blue tie and his head makes the letter “O” in mayor. A crowd of silhouetted people stands in front of Seattle’s skyline, in case anyone forgot where the Space Needle is.
Neither sign passes my test of efficiency in carrying a message and they will be easily forgotten after Tuesday’s election.

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