OK people, on this emotionally-charged day, let us all direct our passion to the bid for the 2018 or 2022 World Cup in this country. Be one of the first 25,000 to sign the petition (I already did!) and get a bumper sticker, simple as that.
USA BID COMMITTEE LAUNCHES SOCIAL NETWORKING WEB SITE
TO SUPPORT U.S. BID FOR FIFA WORLD CUP (TM) IN 2018 OR 2022
Partners with Blue State Digital to Develop Online Platform, Introduces “The Game is in US” Theme; First 25,000 to Sign Petition Online Will Receive Special-Edition Theme Bumper Sticker
NEW YORK (August 12, 2009) – The USA Bid Committee today launched the online campaign around its bid to host the FIFA World Cup in 2018 or 2022 with the Web site, goUSAbid.com. Developed by renowned digital media strategists Blue State Digital, goUSAbid.com will be the nerve center for all USA Bid Committee initiatives and communication leading up to FIFA’s announcement in December 2010 of the host countries for the 2018 and 2022 World Cup.
Highlighting the activation of goUSAbid.com is the unveiling of the USA Bid logo as well as the introduction of the USA Bid theme, “The Game is in US.” The theme is the call to action for soccer fans across the country, regardless of their club and country loyalties, to get behind the effort to bring the FIFA World Cup to the United States. The focal application for the movement is an online petition in support of the bid that also offers fans an opportunity to share their personal stories and soccer memories, demonstrating how “The Game is in US.” The first 25,000 fans to sign the petition at goUSAbid.com, will receive a special-edition bumper sticker featuring the Bid logo and “The Game is in US” theme to help them show their support.
“The people of the United States have shown an unprecedented passion for soccer supporting various national teams, international and local clubs in stadiums across America throughout this year’s ‘Summer of Soccer’,” said David Downs, the Executive Director of the USA Bid Committee. “The launch of goUSAbid.com along with the unveiling of our logo and bid theme will give these fans, and thousands of others, the avenue to involve themselves in the USA Bid effort on a personal level in a measurable and meaningful way.”
“The United States is home to people from all corners of the world and our bid theme has been developed to appeal to the passion for the sport felt by every single one of them. We believe that the game is in all of us, and we hope that the theme will resonate as a rallying cry for the millions of soccer fans living in the USA who want to see the World Cup return to America.”