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December 1, 2011 at 12:18 PM

Reversal: Metro will allow 'Buy American' ads

King County Metro Transit now says it will accept bus ads urging shoppers to “Buy American” and “Shop Locally.”

Metro had initially rejected the ads, sought by the local nonprofit group TAP America, saying those messages violated Metro’s policy barring political advertising.

But after The Seattle Times wrote about the ban Wednesday, Metro reversed course.

“Upon further evaluation, the text of the ad does not express an opinion about a public issue, as prohibited by our policy, but rather is a promotion of the sale of goods.  Therefore, we will allow it to run.  We strive to be viewpoint neutral as the law requires, and continue to assess our advertising policy,” said Metro Transit General Manager Kevin Desmond, in an emailed statement Thursday.

Comments | More in General news, Government | Topics: bus ads, Buy American, King County Metro

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