Topic: Campaign 2012
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May 4, 2012 at 7:00 AM
As presidential campaigns prepare for November, attracting young voters is a priority. Is being a “cool” candidate the key to attracting this stereotypically apathetic crowd?
SEATTLE — Last week, as Lindsey Meeks reported here on UW Election Eye, the Obama campaign made it clear that reaching young voters is playing as significant a role in the 2012 campaign as it was in 2008. During a two-day college campus tour, President Barack Obama appeared on Late Night with Jimmy Fallon to “slow jam” the news. The topic was the potential interest rate increase for federal student loans. On the UNC-Chapel Hill campus, along with Fallon and The Roots, President Obama made it clear that he disagreed with the increase when he said, “Now is not the time to make school more expensive.”
The video has made the rounds on social networks; on Late Night’s Facebook page alone, it has been shared 1,961 times with 5,787 “likes.” On the show’s YouTube channel, the slow jam has over 5 million views. The campaign’s own YouTube garners plenty of views as well, with one recent video (“The Road We’ve Traveled”) surpassing the 2 million point. (more…)
April 11, 2012 at 11:30 AM
Is it possible that Hillary Clinton will be named the vice-presidential nominee on President Barack Obama’s ticket for the 2012 election? A certain Tumblr site and Clinton’s response raises the questions of her potential role on the Democratic ticket.
Texts from Hillary is a Tumblr that has gone viral over the past week. Yesterday, Clinton herself made a submission to the site and even met with the co-founders, Adam Smith and Stacy Lambe. This morning they posted that they wouldn’t be adding any new content, saying that the concept “has gone as far as it can go.”
I think Texts from Hillary reflects a renewed popularity that she hasn’t enjoyed since the 2008 race — and one with a younger Tumblr-happy demographic that flocked to the Obama campaign at that time. Clinton’s relevancy is rising. I’ve already noticed an uptick in Tweets and Facebook posts about her and the site in my own social media feeds.
The Secretary of State job was seen by some as a “bone” that was given to Hillary after her failed campaign against Obama, but the Tumblr does more than raise the profile and poke fun at the glamor of the position. It also speaks to the power of the post and the choices that Clinton has made as Secretary of State — such as her historic speech on International Human Rights Day in Geneva – that resonate with the younger generation. I think this sets her up well as a potential Vice Presidential candidate for Obama in his 2012 re-election campaign.
While the creation of the Tumblr itself may not have been part of the strategy for Clinton, the move to submit to the site and meet with the creators at the State Department seems a calculated one by the Clinton team.
So sup Hillz? W@ gives? U want in?
This post was produced in partnership with Flip the Media.
March 12, 2012 at 6:30 AM
On the morning of March 5 after I got dressed, I looked at fellow UW Election Eye contributor Ilona Idlis and said, “This totally looks like something a politician would wear, doesn’t it?”
That statement later became eerie as we geared up to cover Rep. Ron Paul’s rally in Sandpoint, Idaho. Photographic evidence below:
I call it the “All-American” look – blue denim jeans, a plaid button-up shirt, and a cozy red sweater. We were both sporting black boots as well.
Fashion is a serious consideration for candidates: one doesn’t want to look too formal, or too casual. It’s hard to go wrong at a rally in the “All-American” piece. I was a bit surprised by Paul’s copycat outfit because he’s not often spotted without a suit and tie.
Coverage focuses more on fashion when women are in the race. In 2008, Sarah Palin faced a scandal when the RNC splurged more than $150,000 on her outfits. Beyond costs, there’s style; women don’t have the fallback suit-and-tie. The fashion police have praised Michele Bachmann for her fresh professional and feminine style, but have scorned Hillary Clinton for her requisite pantsuit as not feminine enough.
Men can have trademark looks too. Exhibit A is Rick Santorum: I’ve not seen so many sweater vests since I last went through my dad’s closet or saw Chandler on “Friends.” Santorum even sported one in the campaign video he sent to the Ada County caucus in Boise on Super Tuesday.
Pundits had a field day with Al Gore and his consultant, Women’s Studies scholar and author Naomi Wolf, in the 2000 election. As a part of her recommendations many speculated that she provided fashion advice and changed his suit colors to earth tones, even though the campaign and others have noted her role was to advise Gore on women’s issues and concerns.
While it’s a side note to the real political goings-on — policies, speeches, campaigns, and debates — wearing the wrong thing could impact a candidate’s message to voters. Who could forget that American flag lapel pin debate in 2008?
At this point in the Republican Party presidential race, those still standing will be rolling up their sleeves — figuratively and literally — for the next round of primaries.